Business

“Sunshine” he yells, I can hear the smile in his voice, his tiny footsteps running toward me as fast as his body will carry him. The day he called me sunshine was the day I became yellow. I turn around to face him, my cheeks flushed from running and picking him up. His little face staring at me as he sits on my hips.

I was 13 when I became a big sister for the first time and a year later, a second followed. In 2012 I got a little sister and finally, I had everything I needed.

Growing up, I always found it confusing why adults chose to dress in black and grey, why they painted their walls in variations of white dressed under names such as “velvet glass” and why they were all so seemingly obsessed with everything bland; I wondered when it was that they forgot about colour.

When creating a brand for myself, I was creating it with my siblings and my little me in mind. I chose pink and yellow, I hand drew it and made sure it was easy to find. I chopped my name in half and gave myself a new identity. I wanted to add the colour to the bland adult world I saw, where professionalism can mean more than the same fonts in black and white text.

I wanted to create something that felt comfortable, something that represented me not only as a brand but as a person, the one behind the lens, the person holding the brush.